Have you seen the new PSAs where 16-year-old national surfing champion Lakey Peterson, Rachel Dratch and Horatio Sanz (SNL), and Diane Neal (SVU), invade the homes of the unsuspecting to educate them on household water conservation?
Just launched last month, the “Save Water Today” PSA campaign is already a national hit, airing on 80 TV stations across the country. You can see all four videos at www.SaveWaterToday.org or watch them individually:
- Lakey Peterson “Toilet” http://www.youtube.com/watch?v=pWr8Wmlh_3I
- Rachel Dratch “Dishwasher” http://www.youtube.com/watch?v=mM4fmxfZeUA
- Horatio Sanz “Shower” http://www.youtube.com/watch?v=0BbE-IpEK-0
- Diane Neal “Faucets” http://www.youtube.com/watch?v=uCVppvSEpxg
With at least 36 states expected to face serious water shortages by 2013, water conservation is an increasingly critical concern for our country.
Look Who’s Talking